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14 June 07

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Orange Launches Mobile Wind Charger At Glastonbury

London. 14 June 2007. Orange today announced the launch of a mobile phone charger prototype that is powered by wind energy. The Orange Mobile Wind Charger is the result of months of research into a viable alternate energy source to power mobile phones during summer music festivals.

The Orange Mobile Wind Charger is just another example of how gadgets and technologies, like mobiles, are essential in enhancing the festival-going experience and follows in the equally popular innovations that Orange has introduced over the past few years, including the Text Me Home Dome, Pic Stick and Solar-Powered Tent.

Working with Professor Shashank Priya at the University of Texas at Arlington, Orange commissioned the research into an off grid wind-powered portable phone charger that would take into account the unpredictable English climate to ensure a constant energy source.

Whilst the research of Professor Priya's team is still in its infancy and continues to be developed before mass consumer rollout, Orange has built fully functioning models of a mobile wind charger that will be on display at this year's Glastonbury Festival, taking place at Worthy Farm in Pilton, Somerset from 22-24 June.

The wind turbine, weighing in at only 150grams, is small enough to fit into a weekend rucksack and is easily mounted onto festival goers' tents using a simple mounting bracket. So whilst festival revellers are out during the day taking in their favourite bands, the turbine stores wind generated power in the control box, ready for when they return to their tent each night to recharge their phone.

Mobiles phones are just as important as wellies in terms of festival survival essentials, especially one as big as Glastonbury. With capacity for this year's festival at a record high at over 175,000 spread across a sprawling 900 acres of farmland, keeping connected to your friends is essential.

Hattie Evans, Head of Sponsorship at Orange, said “As official communications partner of Glastonbury Festival, it is important that we continue to innovate and demonstrate how mobile technology can make festival life a little bit easier, whilst respecting Glastonbury's commitment to being environmentally aware. It is a small way that festival goers can enjoy their mobile phones when and where they need them while they are at the festival.”

Festival-goers at this year's Glastonbury Festival will be asked to sign up to the ""I Count"" climate change campaign, which encourages people to think about reducing their carbon footprint. The campaign is supported by the Stop Climate Chaos coalition of over 50 organisations, as well as the three main causes supported by Glastonbury - Oxfam, Greenpeace and WaterAid.

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