28 March 12
Orange Do Some Good app wins at Guardian MEGAS
Orange’s innovative Do Some Good app has won a prestigious Guardian Award for Digital Innovation for Best New App, in a ceremony at the Energy Hall in London's Science Museum. The award winning Do Some Good app allows people to directly volunteer for a whole host of charities on their mobile, in five minutes or less, enabling users to do a good deed at a time and place that suits their lifestyle.
The app includes thirty different charity ‘actions’ that consumers can complete anytime, for example a five question survey can help the Samaritans gain a better understanding of the nation’s wellbeing, whilst rating accessibility for Leonard Cheshire Disability can help the charity digitally map, rate and record the accessibility of your local high street.
Dan Perlet, Head of Corporate and Financial Affairs, Everything Everywhere says: “We are delighted to have won Best New App at this year’s Guardian MEGAs. The Do Some Good app gives people the opportunity to make a positive impact in less than five minutes through their mobiles, and it’s great to see that we are helping make a difference to charities around the UK.”
Since the Do Some Good app launched on the 31st March 2011, 25,000 mobile volunteers have completed over 60,000 actions, giving more than 3000 hours of their time to 30 good causes.
For more information about Do Some Good please visit www.orange.co.uk/dosomegood which features other exciting charity apps, links to real life volunteering opportunities and the collective impact of our mobile volunteers.
About Orange UK
Orange is the key brand of the France Telecom Group, one of the world's leading telecommunications operators. With almost 131 million customers, the Orange brand now covers Internet, television and mobile services in the majority of countries where the Group operates.
In the UK, Orange provides high quality GSM coverage to 99% of the UK population, and 3G coverage to more than 93%. Orange and any other Orange product or service names included in this material are trade marks of Orange Brand Services Limited.
On July 1 2010, the company became part of Everything Everywhere, one company that runs two of Britain's most famous brands - Orange UK and T-Mobile UK - with plans to transform the industry by giving customers instant access to everything, everywhere, offering them the best value, best choice and best network coverage in the country. Everything Everywhere Limited is the UK’s biggest communications company, with a combined customer base of almost 28 million people and more than 720 retail stores across the country. Everything Everywhere Limited is registered at Hatfield Business Park, Hatfield, Hertfordshire, AL10 9BW under the registered company number 02382161.
For more information please call the Orange Press Office 0870 373 1500, or visit www.orange.co.uk/newsroom
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